Building your brand is a big deal to your business. But, instead of using the word brand and being vague, let’s define it.
I like to think of brand as presence. I also like to think brand is about recognizing value with YOU.
Now we can brand ourselves with a picture, name, logo, and/or video. A successful brand is one where it is seen and it is connected with strong value.
As a beginner, or relatively new person, I would suggest presenting your target audience with something of very specific value.
A broad subject you won’t have enough experience with and there is also competition in more general fields. As a first project, you might be the master of the Legacyhits traffic exchange. Your face, name, and/or video is seen all over connected with Legacyhits and you deliver a masterful understanding and break down of the traffic exchange’s features(the Value).
You back a good program, start to gain trust, your giving value, and then what?
Then you take on another small project or a little broader subject and the snowball of your success is on it’s way.
Did you know value has so many forms? Have you thought of all these?
1. Clear, Easy to Absorb Information
2. Free Software, or after you have established trust, a paid software suggestion
4. Hospitality- Are you respectful, listen, and kind. That’s a value too!
When we become trusted and liked by providing value, then this in a way, grants us permission to make thoughtful suggestions that may lead to sales.
P.S. There is a community out there in traffic exchanges, participate in its chats, make connections in twitter, facebook, skype, and above all else provide value 🙂
Included here is a Podcast, easy to listen to audio file on the above subject.